# Packaging Design That Sells: action checklist

- [ ] Confirm product and channel requirements
- [ ] Obtain current regulatory content
- [ ] Map front, back, side and opening information
- [ ] Audit competing packs in context
- [ ] Define fixed and flexible range elements
- [ ] Check contrast and minimum type sizes
- [ ] Review dielines and tolerances
- [ ] Test materials and finishes
- [ ] Prototype several SKUs
- [ ] Verify barcodes and production codes
- [ ] Complete technical and legal sign-off

Prepared by IMPRNT Brand Consultancy · https://www.imprnt.co.nz/insights/packaging-design-that-sells
